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"Denby Group, are committed to the principles of ISO 14001 and through the implementation, development and maintenance of an integrated Environmental Management System, seek to operate in a manner that minimises their impact on the environment." - DENBY
Denby, the first UK tableware manufacturer to be able to claim 'zero to landfill' for all process waste, pride themselves on their implementation of the 3 Rs to lessen their impact on the environment - Reduce, Reuse, Recyle. By buying denby, you can be confident that your products will last a lifetime and that you are supporting a business that is continuously working on being more and more sustainable.

Less than 1% of waste goes to landfill
Use local clay which minimises transportation.
Industry-leading energy consumption & continuously optimising gas consumption and installing energy saving lighting systems.


Return to pasture and landscape the areas of land where they take clay.
Reuse cardboard as shredded packaging fill.


Recycle moulds to make plasterboards (makes enough for 50 new homes each year)
Recyle 100 000L of glaze each year
With their own water- treatment plant, they are able to purify 28 million L of process water.
Recycle food waste to be turned into energy.